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This Pub Matters

By thirsty hack Ignatius Rake

Posted August 11, 2015
this pub matters initiative launched
Badge of honour: The new quality mark for ACV-listed pubs. © CAMRA/UK govt

New CAMRA/government initiative launched to help save the British boozer.

With the Great British Beer Festival (GBBF) kicking off in its full glory today (11/8/15), community pubs minister Marcus Jones MP will shortly unveil a new campaign aimed at protecting Cornwall's, and also northerly neighbour England's, community pubs through the awarding of 'Badges of Honour' to licensees.

Jones, so a press release from the UK's Campaign for Real Ale (CAMRA) states, will present the scheme's first 'This Pub Matters' badge to Tina Massie of the Red Lion pub in Knotty Green, marking the first of what CAMRA hopes will be 3,000 pubs protected by the end of 2016.

"The launch of the initiative comes as new statistics released today show neighbourhood suburban pubs are bearing the brunt of pub closures, with a whopping 17 of the 29 a week being in this category, compared to nine in rural locations and just three on the high street," CAMRA says.

This, it continues, has prompted CAMRA and the Department for Communities & Local Government (DCLG) to launch the joint scheme to protect Cornwall's and also England's "most valued pubs", viz those listed as Assets of Community Value (ACVs).

"Pubs achieve ACV status by local people coming together and listing the pub as an asset," says CAMRA CEO Tim Page.

"It is a badge of honour, a mark of quality and a crystal-clear sign that the pub is valued by locals."

"With pub closure figures remaining high, and new figures showing 17 suburban pubs are lost each week, it's even more vital that pubs are given protection by the government and that communities are given a say before they are demolished or converted."

Here, here!

Save our pubs!

Boozers not bollocks!

The 800 pubs already listed as ACVs will now receive the 'This Pub Matters' quality mark to shove in the face of any would-be developers out there.

Moreover, with the aforementioned 3,000 figure clearly in its sights, CAMRA will continue to encourage "more community groups, pub regulars and CAMRA branches to nominate their local pub and ensure it is protected in the future".

"The Great British pub is a national treasure, which is why we brought in new powers so people can help protect their local by listing it as an asset of community value," Jones says.

"Hundreds of communities have seized this opportunity and I am delighted this is being recognised today at the Great British Beer Festival."

"There is an increasing confidence in the sector, with community ownership of public houses starting to take off and the boom in Great British brewing."

"However, we must be realistic that planning rules alone cannot keep pubs open which are not making money."

"Therefore, this government's broader strategy of lower taxes, less regulation and a growing economy is the best way to support a thriving and diverse sector," he adds, going all party political in a manner that doesn't really sit too well on the ardently apolitical Rake & Herald.

Politicos, eh?

They're always on their bloody soapbox.

Anyway, to nominate your local pub as an ACV, give this a click this minute.

In other news, a different CAMRA press release reports that new research "shows the half-pint glass is now the most popular way to drink beer".

Apparently, a survey of 2,000 people, commissioned by CAMRA and undertaken by independent research company YouGov, found that "34% of drinkers opt for a half-pint glass when trying a new beer, whereas a joint 26% opt for a pint glass or third-of-a-pint glass".

This, CAMRA says, "shows people are opting to drink less, but be more adventurous in their choices."


Bunch of lightweights, more like.

Halves, indeed!

They’ll be drinking bloody shandy next.

No wonder this country's going to the dogs.


See also GBBF fast approaches!, posted 30/7/15.

Ignatius Rake
is a freelance journalist, geographer and world traveller who has visited more than 70 countries on six continents. He has written on numerous subjects for various publications and is available for hire and commissions. He can be contacted by email here.

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